Refuse To Lose: Adam Cianciarulo
DC motocross athlete and 15 year old phenomenon, Adam Cianciarulo, shows us why he's the best amateur in the world with his DC: Refuse To Lose video.
Filmed at the Kawasaki Supercross test track, see exclusive footage of Adam training for the Monster Energy Cup in Las Vegas where he dominated by winning 1st place, adding to his incredible 86 amateur racing titles.
Producers: Nate Hawley, Dave Kania
Cinematography: Eldrich Legaspi, Justin Smith
Music Supervisor: Max Ritter
Editor: Eldrich Legaspi
Client: DC SHOES INC.